COCA-COLA

When Coca-Cola set out to make a statement in Baghdad for Ramadan, the result was nothing short of historic: the biggest 3D advert the region had ever seen. This spectacular campaign lit up the city, captivating audiences with its scale, creativity, and vibrant celebration of Ramadan’s spirit. The 3D display quickly became a viral sensation on social media, with thousands sharing the experience and amplifying its reach to well over a million people far beyond Baghdad.

The campaign was more than just a visual marvel—it was a proud moment for everyone involved. By combining cutting-edge 3D technology with the warmth and unity of Ramadan, Coca-Cola’s advert brought people together, creating magical moments and unforgettable memories for families and communities across the city. The project’s success not only set a new benchmark for out-of-home advertising in the region but also demonstrated the power of innovation to connect and inspire during one of the year’s most important cultural celebrations.